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Live demo — five different builds

Editorial Rows 1

Live demo of the SF Editorial Rows 1 section — five expertly-customized variations on one page.

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The counter

Dry-aged beef

Thirty-five days minimum in the cabinet you can see from the counter. Ask and we will cut the steak in front of you.

This week's cuts
Sliced rare steak on a board

Whole animal

We take two pigs and half a steer a week and use every part. It is why the sausages change and why the mince is good.

How it works
Butcher's board of cuts and herbs

Ready for the oven

Rolled, tied, rubbed and labelled with a time and a temperature. Nothing needs anything doing to it beyond heat.

Order for Sunday
Glazed ribs on a serving board

Gear by how you ride

Road

Leathers, boots and gloves rated for the motorway rather than the car park. Fitted properly, which takes about half an hour.

Red sports motorcycle in a garage

Commuting

Textiles you can wear into an office without changing, with armour that comes out before it goes in the wash.

Blue sports motorcycle at night

First bike

The four things you actually need on day one, and the six the internet will tell you to buy that can wait a year.

Rider on a motorcycle at dusk

Tonight

Before seven

Everything on the list is six pounds and the room is quiet enough to hear the shaker. It is the best hour of the day here.

Old fashioned cocktail on a bar

The long list

Twenty-two drinks, rewritten every March and September. Four of them have survived since the first year.

Three garnished cocktails in a row

Low and no

Six drinks built with the same care and the same glassware, priced lower because they cost us less to make.

Berry cocktail with dried citrus

The back room

Sixteen seats, no music, and a bartender who will make whatever you describe. Walk-ins only, from nine.

Cocktail being strained into a glass

In the racks

New arrivals

Racked on Thursday mornings. Nothing is held behind the counter and nothing is listed online before it hits the floor.

Vinyl records and headphones

Second hand

Graded honestly, played before pricing, and every sleeve opened. If it is scratched the label says so.

Crates of second hand records

The listening room

Two decks, a decent amp and a door that shuts. Book an hour and bring whatever you are thinking of buying.

Book the room
Turntable in a dark listening room

Two hours to yourself

The heat

Eighty degrees, wood fired, and a bucket you pour yourself. Sessions run for two hours and nobody hurries you out.

Timber sauna interior

Treatments

Sixty or ninety minutes with the same four therapists we have had since we opened. No packages and no upsell.

sfcd spa massage

Hot stones

Basalt, heated in water rather than a cabinet, worked along the back for the first half of the session.

Hot stone treatment